THE FULL PRACTICE FORMULA
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From hidden to fully booked!
LET'S BE HONEST...
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Tired of Feeling Like You’re Chasing Leads?
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As a wellness practitioner, you're incredible at what you do — transforming lives through your work. But when it comes to marketing your practice? That's where things get uncomfortable.
Does this sound familiar?
→ You're tired of spending so much on Google Ads
→ You feel a knot in your stomach every time you try to "promote" yourself
→ You've tried generic marketing tactics that left you feeling inauthentic and "icky"Â
→ You know you need visibility to help more people, but traditional marketing feels misaligned with your professional values
→ Your old ways of marketing aren't working anymore - your leads are down and the market is saturated
YOU'RE NOT ALONE!
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As wellness practitioners, we face a unique marketing dilemma that most business owners don't encounter — the internal conflict between helping and "selling" (and the ethics of it all).
But what if marketing could feel like an extension of your care rather than a separate "sales" task?
That's exactly what the Full Practice Formula Program provides: a complete ethical marketing framework designed specifically for wellness practitioners who want to grow their practices while honoring their values.
ENROLL NOW
Imagine 30 days from now you had…
- clarity between your practitioner and business owner mindset
- a marketing plan that feels easy and alings with your values
- a sustainable strategy to fill all your clinicians caseload
- a system to attract your ideal clients who are excited to work you
It doesn't have to be a dream and it doesn't have to be hard.
The Full Practice Formula Program is designed to transform your practice from hidden to fully booked.Â
INTRODUCING
The Full Practice Formula Program
You Are Ready To Scale Your Prescence?
This 6-week live teaching and coaching program will transform your mindset on marketing and give you a custom map for success and growth.
 You’ll learn how to:
- Create a powerful niche that attracts clients
- Build and maintain a sustainble marketing plan
- How to optimize for AI
- Build a referral generating machine
- Measure the right metrics to move the needle
With a simple shift in your mindset and some specific practical practices, you can build a business of your dreams.
What's Included In The Program...
MODULE 1
The Marketing Mindset Reset
Radical reframe how you think about marketing so it feels aligned with your values.
Your mindset is half the challenge - moving from practitioner to marketer and CEO:
- Develop a values-based approach to visibility
- Audit your clients' experience with your brand
- Uncover and transform limiting beliefs about marketing
- Understand why ethical marketing actually works BETTER for wellness practitioners
MODULE 2
Finding Your Perfect Niche
Discover how to niche down and how specializing expands (not limits) your practice. You’ll learn:
- Complete the comprehensive Niche Clarity Blueprint
- Identify the specific transformation you provide that lights you up
- Create messaging that makes ideal clients think "This is exactly what I need!"
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MODULE 3
Your Authentic Marketing Voice
Develop communication that feels natural and effective - stop using generic AI for content and train AI how to work with you:
 You'll learn:
- How to teach AI how to sound like you
- Create and write stories that powerfully demonstrate your impact
- Craft language that honours both your authenticity and your expertise
- Learn ethical copywriting principles that invite rather than manipulate
MODULE 4
SEO and AI
AI is changing the world of SEO and you have to adapt or else you won't be finable. It's vital to be AI optimized.
What you'll learn:
- The AI revolution and what it means for your practice
- The changes of AI on SEO and how to optimize for AI
- The best investments of your time for AI - blogging
MODULE 5
Marketing Systems
Implement systems that work for you while you sleep (once you've set it up):
 You'll learn:
- Design lead magnets that provide genuine value and make you the expert for the right person
- Create nurture sequences that build trust and connection
- Develop ethical call-to-action strategies that feel good for you and your audience
MODULE 6
Implementation & Integration
Put it all together with personalized guidance - creating a sustainable plan that helps you scale and grow.
What you'll learn:
- Troubleshoot challenges with feedback
- How to use AI as your marketing assistant
- Create your sustainable marketing calendar
- Set up systems for continued growth beyond the program
This Program Is For You If...
- You are prepared to give 1-2 hours per week
- You are ready to level up your marketing
- You are tired of investing in Ads that don't have a good ROI
- You want to create a marketing plan that's sustainable
- You want tocreate a business of legacy
- You want to optimize for AI
When you enroll, you'll get:
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6 - 90 Mintute Live Trainings
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Showing you literally EVERYTHING you need to establish your brand, grow your influence, how to leverage AI and create a sustainable marketing plan for your practice. Each week will have specific workbook exercises to help you build a sustainable plan by the end of the program.
($5,000 Value)
Life Time AccessÂ
All trainings are recorded and you have lifetime access for as long as the program is around. When there's updated information, you will have access to the updated trainings.
($1,500 Value)
Accountability & Private CommunityÂ
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You can’t underestimate the power of community and having a network of other inspiring practitioners is EVERYTHING! You’ll be able to support one another and learn from one another over the course of 6 weeks, and will make lifelong friendships. All participants will have access to an alumni Slack channel for ongoing support.Â
($1,500 Value)
AI PromptsÂ
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Leveraging AI is key in today's marketing of your practice - you will get my repeatable AI prompts to take your AI assistant to the next level.Â
($1,000 Value)
60 Day Content CalendarÂ
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This 60-day content calendar gives you daily prompts and content ideas that will have you connecting with your ideal client in no time! You will never have to wake up and wonder “What should I post today?” ever again!
($559 Value)
Total Value of $9,559
This is the program I wished I had when I started to build my wellness pracitce. I can show you what is going to fast-track your results. Not just some stuff you could have easily Googled yourself. This is why my clients are able to achieve $5k, $15k, $21k, and $64k months of growth. And inside this program, I'm going to be sharing all the secrets!
GET STARTED TODAY!
The Full Practice Fromula
Launch July 24th
Upgrade to VIP to Receive More Hands-On Support!
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VIP Upgrade Payment in Full
$1,597
BEST OFFER!
- Payment in Full
- 3 VIP Group Calls
- Â Program assignments will be personally reviewed with feedback
- VIP Only Chat Channel
VIP Upgrade Payment Plan
$597
3 payments
- 3 monthly payments
- 3 VIP Group Calls
- Â Program assignments will be personally reviewed with feedback
- VIP Only Chat Channel
Call Schedule
Starts July 24th
Every Thursday @12:00 pm PST/3:00pm EST/2:00pm CST
Week 1: Thursday July 24thÂ
Week 2: Thursday July 31st
Week 3: Thursday August 7th
Week 4: Thursday August 14th
Week 5: Thursday August 21st
Week 6: Thursday August 28th
NICE TO MEET YOU
I'm Cecilia Mannella
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I cannot wait to meet you inside The Full Practice Formula! I've developed this program after being in group practice for 17 years and scaling to 7-figures.Â
The first 5 years of my private practice was a struggle! I couldn't figure out how to market in a way that felt authentic and not salesy. I tried all the advice and felt so lost in the process. I not only lost so much time trying things that didn't work, I lost a lot of money (I even spend $15k on a billboard ad that gave me zero leads!).
The biggest shift I had to make was to take off my practitioner hat and put on a marketer hat. Stepping into the CEO mindset was a game changer!Â
The Full Practice Formula is about a mindset shift AND the current strategies that will help your ideal client find you.
"I have a newly hired associate, my caseload is full, and am not working extensive hours to maintain my clinic. My income is consistent and I have seen steady financial growth each month."
- Suki from Serenity Counselling
"I increased my new cleint referrals to fill my availability in 4 months and now I have a waitlist of ideal clients. I now have a system I can follow which makes marketing easy"
- Amanda from Inner Rhythm Therapy
"Cecilia is very creative and thinks outside the box. Cecilia holds you accountable and is motivational to take steps towards your ultimate goal. My IG marketing system has generated amazing opportunties for my business growth"
-Â Theresa P.
Frequently Asked Questions
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I'm already so busy with clients. How will I find time for this?
I've tried other marketing courses before that didn't work for my wellness practice. How is this different?
I'm not comfortable putting myself out there. Do I have to be on social media?
How long can I access the content of the program?
Are results guaranteed?
JOIN NOW!
The Full Practice Fromula
Upgrade to VIP to Receive More Hands-On Support!
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VIP Upgrade Payment in Full
$1,597
BEST OFFER!
- Payment in Full
- 3 VIP Group Calls
- Program assignments will be personally reviewed with feedback
- VIP Only Chat Channel
VIP Upgrade Payment Plan
$597
3 Payments
- 3 monthly payments
- 3 VIP Group Calls
- Â Program assignments will be personally reviewed with feedback
- VIP Only Chat Channel